Tags: Millenials

3 min

Nature vs Nurture: Businesses Must Adapt To Survive The Millennial Generation

“A wealth of information creates a poverty of attention” claims Nobel Prize Winning Economist Herbert Simon. Every minute, Facebook users share around 2.5 million pieces of content, 350,000 Tweets and 300 hours of YouTube video. So how can brands encourage the current generation to hold their gaze? Advances in technology have given everyone the power to…

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